Industrial designer Yves Béhar on why tech must be as simple as a light switch


Founder of fuseproject and industrial designer




























Edward TufteStatistician and pioneer of information design
Paula ScherPentagram partner and influential graphic identity designer
David KelleyFounder of IDEO and Stanford's d.school
Karri SaarinenCo-founder and CEO of Linear
Rasmus AnderssonCreator of the Inter typeface
Julie ZhuoFormer VP of Product Design at Facebook
Don NormanAuthor of The Design of Everyday Things
John MaedaFormer president of Rhode Island School of Design